21 Mar Old Mutual Live podcast
Hello and welcome to another edition of Old Mutual Live Business, my name is Chris Gibbons. Most people who have spent time in the business arena will agree that it’s not a case of ‘if’ you or your company will face a crisis, but ‘when’ and how severe. Are you prepared for that moment? Alan Hilburg is CEO of Hilburg and Associates.
He’s one of the world’s leading advisors in the field of crisis management and brand trust communication and he’s recently opened a Johannesburg office. He’s been called the very first person a CEO must call in a crisis when reputations are being threatened, in fact, he managed the Tylenol crisis in 1982.